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IBS Hypnosis Program
Gut-directed hypnosis is one of the most effective ways to help relieve all IBS symptoms! Results can last more than 5 years.

Listen to the IBS Self-Hypnosis Program

Now On Sale for the Holidays!







In this Issue...


Food & Recipes

Special Letters

Rx News & Research

Ask Heather

IBS Account





Holiday Sale!
Heather Cooks! for IBS
Heather Cooks! for IBS

Heather Cooks! DVD is on sale

Learn fast and easy meals and snacks - for kitchen newbies and cooking pros!











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Heather's IBS Newsletter ~ For Irritable Bowel Syndrome

December 12, 2006

Annual Holiday Sale ~ the IBS Self-Hypnosis CD and the Heather Cooks! DVD

Plus, after 36 years of IBS, how is Kathy nearly symptom free?


Hello to everyone -

As a special holiday event, we have the IBS Audio Program 100™ on sale for $79.95 (a $10.00 savings from the normal price of $89.95). This time of year can be one of the most stressful, and as people with IBS are painfully aware, stress is a tremendous trigger. If you've been considering self-hypnosis for IBS but have been struggling with the price, I hope this sale allows you to treat yourself to one of the best presents ever - the much-deserved gift of better health. We also have an amazing overview of the clinical studies that show how successfully hypnotherapy can treat IBS.

Also, as a part of our special media holiday sale, the deliciously fun-to-watch Heather Cooks! DVD, which is full of terrific IBS cooking and grocery shopping advice, tips and tricks, is on sale for $11.95. This is 20% off the $14.95 list price (a savings of $3.00). The DVD features traditional fast and easy recipes (like Pizza Party Snack Mix and Blueberry French Toast) made IBS friendly. If you'd like to have step-by-step instructions to follow so you can easily cook safely for IBS, then this is the perfect show for you!

Plus, if you missed our recent newsletters, we were thrilled to announce our brand new customer account feature, now with standing orders! This has been a long time coming, so thank you for your patience, and for your wonderful suggestions on how we can expand and improve the system to suit your needs. Simply create your own customer account if you haven't already, or, if you have, just log in to "my account", and see what you think!

Best Wishes,
Heather Van Vorous

Did a friend send you this newsletter? Sign up here for your own free subscription. divider

Alicia's Arroz Calda (Chicken Rice Soup)

This nourishing, comforting soup is a favorite of our message board moderator, Alicia. She was kind enough to share it and it's since become a simply delicious cold-weather tradition. Thanks Alicia!

Makes about 4 servings

1 skinless, boneless chicken breast (organic if possible), chopped into small pieces
1 t. oil
1 small onion, finely chopped
2 T. peeled minced gingerroot
1 clove minced garlic
1 T. Acacia Tummy Fiber (optional but soothing, and gives a very silky texture)
2 + cups fat free chicken (or veggie) broth
1 cup rice
salt and pepper
soy sauce
fresh lemon juice

In a medium large skillet, saute the chicken and onion in the oil over medium heat until cooked. Add ginger and garlic and saute until fragrant - about a minute or two. Sprinkle in the Acacia Tummy Fiber, then add the broth and stir well. Raise heat to bring to a boil. Add rice, cover skillet and reduce heat to a bare simmer, and cook until the rice is done, about 15 minutes. Add a bit more water if needed. Consistency should be soupy-stewy - a bit on the runny side.

Serve in small bowls, adding salt and pepper, and soy sauce and lemon juice to taste.

For an extra-stabilizing and delicious treat, serve the soup with a hot cup of peppermint or fennel tummy tea!

Are you just learning how to eat for IBS? A little intimidated at the thought of special IBS recipes? Not quite sure just what makes these recipes special in the first place? Don't worry! Find the answers to all your questions in the IBS Diet Kit.

~ Heather's Tummy Fiber ~
For the Dietary Management of Abdominal Pain, Diarrhea, &, Constipation

IBS Acacia Tummy Fiber

Organic Acacia ~ Pure Soluble Fiber

The prebiotic fiber that relieves both diarrhea and constipation!

** Very Economical ** Only 3 cents per gram of fiber!

divider After 36 Years of IBS, Kathy is Nearly Symptom-Free

Dear Heather,

I have suffered from IBS for about 36 years. I have been to many doctors, including the Mayo Clinic and herbalists. None were able to really help for the long term. My aunt directed me to your website. For the past two years I have been nearly symptom-free.

I attribute this to two things - using the principles you set out in Eating for IBS and the IBS Audio Program 100 hypnosis program. Your cookbook and tips have helped immensely with understanding what the triggers are and dealing with them before they get out of control.

While I was skeptical about the benefits of the hypnosis CDs, I used them just as prescribed for 100 days and have been nearly symptom-free since. Thank you so much for helping me and others with IBS. You should know that I have been able to travel to Ireland (4 times) and various destinations in the United States over the past two years without a single accident.

Kathy W.

Thank you, Kathy! I'm absolutely thrilled to hear this! ~ Heather

Did you miss the last reader letter from Carolyn, who is finally able to get out and about? Find it here...

The Best Gut-Directed Self-Hypnosis Program for All IBS Symptoms

Now On Sale!

IBS Hypnosis
Gives an average 85% reduction of pain and bowel dysfunction symptoms.
Listen to IBS Audio Program 100 samples!

divider Overview of Published Research on Hypnosis for IBS
Significant peer-reviewed, double blind clinical studies on hypnotherapy for IBS are condensed in this overview. The clinical trials are drawn from Gut, Lancet, Gastroenterology, and other internationally respected medical journals. The study results are consistent and their conclusions are overwhelmingly positive.

Effect of gut-directed hypnotherapy upon quality of life in IBS patients. J Clin Nurs. 2006 Jun;15(6):678-84. This study quantified health-related quality of life in a group of 75 irritable bowel syndrome patients and measured changes following a treatment programme of nurse-led gut-directed hypnotherapy. It is well recognized that health-related quality of life can be severely impaired in patients suffering form the irritable bowel syndrome. Current conventional treatment for irritable bowel syndrome is often unsatisfactory. This study followed 75 patients and determined that gut-directed hypnotherapy has a very positive impact on health-related quality of life with improvements in psychological well-being and physical symptoms. It appears most effective in patients with abdominal pain and distension.

A 27-Sep-2005 press release featured Peter Whorwell, Professor of Medicine and Gastroenterology in the University's Medical School and Director of the South Manchester Functional Bowel Service, who has been researching the use of gut-directed hypnosis for over 20 years. Most recently, two hundred and fifty patients who have suffered from IBS for over two years were given twelve one-hour sessions, during which they were given an explanation of how the gut works and what causes their symptoms. "IBS is ideal for treatment with hypnosis, as there is no structural damage to the body," explained Professor Whorwell. "During the hypnotherapy, sufferers learn how to influence and gain control of their gut function, and then seem to be able to change the way the brain modulates their gut activity."

Former patient Sonia Pinnock said, "I suffered from IBS and was on medication for nearly 20 years, but could get little relief from my symptoms. Since visiting the clinic for 12 hypnotherapy sessions last year however they've disappeared completely - the difference it's made to my quality of life is indescribable."

Another happy patient Christine Walsh continued, "After my hysterectomy I suffered from IBS for about five years, and it totally ruined my quality of life. I couldn't plan holidays or leisure activities and at work I was often doubled-up in pain. But since having weekly hypnotherapy sessions for three months I've now been free from IBS for five and a half years - the treatment has totally changed my life."

Long term benefits of hypnotherapy for irritable bowel syndrome. Gut. 2003 Nov;52(11):1623-9. 204 patients prospectively completed questionnaires scoring symptoms, quality of life, anxiety, and depression before, immediately after, and up to six years following hypnotherapy. All subjects also subjectively assessed the effects of hypnotherapy retrospectively. 71% of patients initially responded to therapy. Of these, 81% maintained their improvement over time while the majority of the remaining 19% claimed that deterioration of symptoms had only been slight. With respect to symptom scores, all items at follow up were significantly improved on pre-hypnotherapy levels. This study demonstrates that the beneficial effects of hypnotherapy appear to last at least five years.

Hypnotherapy in irritable bowel syndrome: a large-scale audit of a clinical service with examination of factors influencing responsiveness. Am J Gastroenterol 2002 Apr;97(4):954-61. This study is notable as the largest case series of IBS patients treated with hypnosis and reported on to date. 250 unselected IBS patients were treated in a clinic in Manchester, England, using 12 sessions of hypnotherapy over a 3-month period plus home practice between sessions. Marked improvement was seen in all IBS symptoms (overall IBS severity was reduced by more than half on the average after treatment), quality of life, and anxiety and depression. All subgroups of patients appeared to do equally well except males with diarrhea, who improved far less than other patients for unknown reason.

Gut focused hypnotherapy normalises rectal hypersensitivity in patients with irritable bowel syndrome (IBS). Gastroenterology 1999; 116: A1009. Twenty-three patients each received 12 sessions of hypnotherapy. Significant improvement was seen in the severity and frequency of abdominal pain, bloating and satisfaction with bowel habit. A subset of the treated patients who were found to be unusually pain-sensitive in their intestines prior to treatment (as evidenced by balloon inflation tests) showed normalization of pain sensitivity, and this change correlated with their pain improvement following treatment.

Hypnosis treatment for irritable bowel syndrome. Effects on symptoms, pain threshold and muscle tone. Gastroenterology 1997;112:A803. Seventeen out of 18 patients with severe and treatment-refractory IBS who completed a 7-session standardized course of hypnosis treatment improved substantially. All central symptoms of IBS responded to treatment, including abdominal pain, diarrhea/constipation, and bloating. Psychological well-being also increased after treatment, with overall psychological symptoms, anxiety and somatization markedly decreased.

Symptomatology, quality of life and economic features of irritable bowel syndrome--the effect of hypnotherapy. Aliment Pharmacol Ther, 1996 Feb, 10:1, 91-5. This study compared 25 severe IBS patients treated with hypnosis to 25 patients with similar symptom severity treated with other methods, and demonstrated that in addition to significant improvement in all central IBS symptoms, hypnotherapy recipients had fewer visits to doctors, lost less time from work than the control group and rated their quality of life more improved. Those patients who had been unable to work prior to treatment resumed employment in the hypnotherapy group but not in the control group. The study quantifies the substantial economic benefits and improvement in health-related quality of life which result from hypnotherapy for IBS on top of clinical symptom improvement.

Hypnotherapy in severe irritable bowel syndrome: further experience. Gut, 1987 Apr, 28:4, 423-5. This report summed up further experience with 35 patients added to the 15 treated with hypnotherapy in the 1984 Lancet study. For the whole 50 patient group, success rate was 95% for classic IBS cases, but substantially less for IBS patients with atypical symptom picture or significant psychological problems.

Looking for more IBS research and news? Check the IBS Research Library!

Now with 50% More Enteric Coating!
~ Heather's Tummy Tamers ~
For the Dietary Management of Abdominal Pain &, Bloating

IBS Peppermint Caps
Peppermint Oil Caps with Fennel and Ginger Are Amazing!

Because our Peppermint Oil Caps have the added benefits of fennel and ginger oils, they are truly unbeatable for preventing abdominal pain, gas, and bloating!

divider Special Interview with Michael Mahoney
"How does hypnosis help IBS, and how did you come to create a self-hypnosis program especially for IBS patients?"

When Heather and Will graciously invited me to write about my work and background for their newsletter, I was not only flattered, I wondered what readers would want to learn about me. I suspected they would wonder how on earth anyone would come about treating such a condition as Irritable Bowel Syndrome in the first place. Well, to be honest, I was asked to look into treating patients with the condition by the gastroenterologists in my medical centre here in Cheshire, England, who had given up all hope of helping them. These doctors called their IBS patients their "heart-sinks" because every treatment that could be done was done, but to little or no avail. So they came to me.

I had to learn about IBS from scratch, and did so, not only through my professional studies but by interviewing patient after patient and learning about their fears, anxieties, horrible episodes of "emergency" diarrhea, panic attacks for the loo, and public accidents of untold embarrassment. I learned about the heartache and frustration of a patient population that had little or no recourse for relief.

As a clinical hypnotherapist, I knew that other medical conditions could be treated through this modality, with results running the range of alleviation of a given condition to full recovery. But IBS was a new one, and I was determined to help these patients because their suffering was indeed affecting their quality of life.

First, let me digress a bit. Some readers, perhaps unaware of the many studies over the past 20 years using clinical hypnotherapy as medical treatment, may have visions of watches swinging and people clucking like chickens. Clinical hypnotherapy uses the person's own internal resources to bring about symptom reduction and a path towards healing. As humans, we are in and out of this state throughout the day, as it is merely a common state of concentration similar to being very focused - for example, driving home on "auto-pilot" as we sometimes do. Even while hypnotized, the patient, not the therapist, remains in full control. Hypnotherapy induces a state of relaxation while the patient is awake, and allows helpful suggestions such as those aimed at controlling health problems to be directed into the subconscious mind. It is a natural, normal state, and I have been privileged to help people with many problems through this treatment method for nearly 20 years.

In 1991, I began working with referred IBS patients at no charge, since I was learning about them and their needs. I spent nearly two years researching IBS. I developed specific IBS hypnotherapy processes for the treatment, incorporating ongoing feedback from the patients while providing my own funding for research and development. When word got out that IBS patients were actually receiving successful treatment, I had people travel long distances to obtain therapy from me; some of them were coming 100 miles or more. Many IBS patients were too sick to easily travel, however, and had a great fear of not being near the bathroom, or they were afraid of having a bowel accident on the way; for them, coming to see me posed a problem. Today, when people ask what kept me working on my IBS program, even when faced with strapped finances and professional peer review, I could only think of those first patients and their desperation. That will be remembered for the rest of my life.

Sadly, many (if not most) of the IBS sufferers I saw had to deal with doctors who did not recognize or fully appreciate the emotional impact of IBS - for IBS is far from a purely physical condition. Many readers will be all too familiar with the emotional toll IBS can take, including anxiety, weepiness, some depression, resignation, and disheartenment. I well understood the frustration, fear, and pain that the IBS patient suffers. I also know first-hand the anger that can come from being dismissed by physicians who don't feel that IBS is a "real" condition that causes real suffering, and who simply refuse to listen to those who offer new avenues of help.

Patients often reported that dismissal of their concerns served only to make both their emotional and physical symptoms even worse. IBS needs an empathetic approach. Just dealing with the symptoms of Irritable Bowel Syndrome is not enough; the individual has to learn to rebuild internal energy. After years of pain, and being told by various medical professionals that there is nothing that can be done, many sufferers feel emotionally drained.

In the IBS Audio Program introduction I explain about our 'emotional pot of energy' and our 'emotional reserves' and how these have to be attended to, in addition to the physical aspects of the condition. Without the emotional will and strength to seek and persevere in finding a solution, recovery is often difficult. This 'emotional energy' has to be recognized, replenished and managed. To move into recovery we have to work at feeling better, learn new ways of coping, and become familiar with the new positive feelings and thoughts. It is then that we are taking part in our healing.

I've also found many IBS patients have to deal not only with dismissive doctors, but with family members and those in their lives who more or less disregard their problem. They'll be accused of "faking" it, or told to just "quit obsessing about it", or given some similar off-hand cutting remark. I felt that this was another area to be addressed, so I created a recording called the "IBS Companion" that speaks of the humiliations, fears, medical evaluation embarrassments and ordeals that an IBS patient must go through, and how the family can help the patient, rather than add to their distressing situation. One of my patients, upon listening to this recording, told me that she cried, as it was the first time she felt validated as a real human being by someone who understood her condition and its impact on her world. IBS had cost her a good deal of her life, and the recording was the first time she felt real empathy.

By mid 1997, I incorporated all the new processes, information, and delivery methods I had learned for IBS hypnotherapy onto audio tapes, so patients who were housebound or far away would no longer have to travel. These recorded sessions are today known as the IBS Audio Program 100™ and are recorded onto CDs.

My work using clinical hypnotherapy for IBS has now been entered into the Guild of Health Writers Awards / Foundation of Integrated Medicine, and is considered one of "80 excellent examples of integrated medicine in the United Kingdom." As a member of the Primary Care Society for Gastroenterology (PCSG), I was invited to speak about my work in London, at the annual scientific meeting of the society, to gastro-interested medical professionals from all over the UK. I'm also a member of the International Functional Brain-Gut Research Group, and founder of the UK Register of IBS Therapists.

In March of 2003, I had the honor of being given first place in the UK's Top Hypnotherapist listing, in the 'Top Brass' section of the Business pages of the Independent. This was not only a thrill, but brought me to the realization that my work had gained recognition because it dealt with an enormous patient population that was sorely overlooked and desperately needed help. This was not so much a validation for my work as it was a validation to the sufferers like yourselves.

Many thanks to those of you who have successfully used the IBS Audio Program 100™, have shared your kind words with others, and offered your personal testimonials. And may I extend many thanks to all of you and to Heather and Will for letting me share a bit about my program and my work. I wish you all a healthy, happy holiday - many blessings and joy!

~ Michael Mahoney

Did you miss our recent "Ask Heather" and safe snacks for IBS? Find it here...

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